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HUBUNGAN MOTIVASI DAN KEPUASAN DALAM MENGAKSES MEDIA SOSIAL YOUTUBE

Pengarang: Fransiskus Widhanto, Aryanto Budhy Sulihyantoro
ISSN: 1411-268x
Tanggal: 2019-01-18
Edisi: 2019
Vol: 1

Abstrak:
This research is motivated by the high level of social media users in Indonesia, especially YouTube, which is dominated by audiences with calculations of 18 to 24 years like students. The emergence of YouTube as a user generated content makes people free to express themselves and compete to create content that can captivate their audience, such as videography tutorial content.

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