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PENGARUH CITRA MEREK, BRAND AWARENESS DAN PENGGUNAAN SELEBRITI ENDORSER DI INSTAGRAM SEBAGAI MEDIA BRANDING TERHADAP MINAT BELI HANDPHONE VIVO PADA KOMUNITAS INFLUENCER SOLO BEAUTY MUSLIMAH

Pengarang: Tomi Sasmito Adi
ISSN: 1411-268x
Tanggal: 2020-10-28
Edisi: 2020
Vol: 1

Abstrak:
The growth of technology in these few years have changes our basic need on the technology itself. As an example, nowadays people have included smartphone in their primary needs. That fact causing a high demand on smartphone and makes smartphone brand to fight each other to sell their products.

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