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PERAN HUMAS PEMERINTAH DALAM KEGIATAN MEDIA RELATIONS

Pengarang: Rizki Darmayanti Firdastin Ruthnia Y
ISSN: 1411-268x
Tanggal: 2017-08-23
Edisi: 2017
Vol: 1

Abstrak:
This research is conducted with the aim to describe the role of government public relations in media relation s activity to increase positive image of Magelang Kota Sejuta Bunga brand. The role as a communicator, facilitator, and mediator is implicated to media relation s activity: press release, press conference, press tour, press gathering, media interview and media coverage as an effort to increase the positive image of the brand Magelang Kota Sejuta Bunga.

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