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Analisis Pengaruh Kualitas Produk Kualitas Pelayanan dan Word of Mouth Communication terhadap Tingkat Keputusan Pembelian pada Marketplace Shopee

Pengarang: Salbiyah, Christina Tri Hendriyani
ISSN: 1411-268x
Tanggal: 2020-11-26
Edisi: 2020
Vol: 1

Abstrak:
This research is based on the phenomenon of buying products in a marketplace called Shopee which is well-known among the FISIP students of Sebelas Maret University Surakarta. As we all know that Shopee is one of the biggest and most popular marketplace in Indonesia.

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