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PERSEPSI KHALAYAK TERHADAP KONSEP WANITA CANTIK

Pengarang: Mutiara Larasati Permono, Monika Sri Yuliarti
ISSN: 1411-268x
Tanggal: 2017-12-13
Edisi: 2017
Vol: 1

Abstrak:
This study was conducted to find out the public perception of the concept of beautiful woman seen from the photos uploaded by the account @uns.cantik. This research belongs to the type of qualitative paradigm by using descriptive qualitative methods. The data collection technique was done by doing observation and text analysis to the Instagram of @uns.cantik and doing in-depth-interview to informants, they are administrator, followers (or not) who give comments, students whose photos are uploaded, and sociologists or experts. Informants in this study were selected by using purposive sampling technique. The data was analyzed by using perception steps according to Julia T. Wood (selection, organization and interpretation).

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